CUSTOMER RETENTION STRATEGIES

Proven strategies to enhance customer retention Businesses that are aware of the power of customer retention, leverage it and make efforts to keep their customers satisfied. As a matter of fact, word of mouth is the strongest marketing tool these days and the main source of WOM marketing are your present customers. When your customers are satisfied with your services, they tend to promote it and drive in new customers, hence, lowering or exempting the cost of customer acquisition. So, that is why businesses should consider making efforts towards customer retention. Here are the best customer retention strategies to help with the same. Deliver exceptional customer service: What matters the most for a business are not its products and services but the quality of service it provides to its customers. An exceptional customer service can help a business stand out from the crowd. In order to deliver such kind of a service, it is important to employ a well-tailored customer se